Archive for the ‘Creativity’ Category

How to Spice up your Writing

Monday, August 30th, 2010

Even great writers aren’t great all the time; we all have our on and off days. Have you ever sat back and read something you’ve written, literally struggling to turn the page out of sheer boredom? Granted sometimes people have interests or assignments that cater more towards an encyclopedia than the best seller list; still, just because something is accurate and informative doesn’t mean it has to read like an obituary. For those who struggle to naturally think outside the box, rarely incorporating a whimsical allusion or descriptively quirky adjective, here are a few tips to help uncork your creative juices and spice up your everyday writing.Mind-mapping Mind mapping is common practice among creatives in the field of advertising, the root of some of the most memorable, off-the-wall commercials that have ever graced the television set. The process starts with the central product and maybe an attribute or two you are trying to emphasize. (more…)

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